Printing trends of cardboard display racks in retail have evolved significantly over the last 5 years.
Retailers and brands are taking advantage of these advancements to create an environment that offers customers a unique shopping experience. While digitally printed displays produced quickly to meet the fast turnarounds now expected by retailers, printing on an array of substrates and a range of other printed structures create a magical world in-store. Store displays are changing and printers must adapt to the demands from designers and marketers.
The print and display possibilities are never more apparent and indeed eye catching than during the biggest retail trading event of the year…New year's day. Both retailers and brands look for interesting ways to create unique holiday displays. Where space is limited, a POS tree-like display, produced in temporary board materials, is not only practical but it also offers the possibility of individually branding and personalising your holiday message.
If you’re already planning your holiday 2014 POP displays, please contact us for help or inspiration.
Unique shape POS displays
Date:2014-01-06 14:57Writer:Watson POP